Friday, October 4

The sad case of The Daily Mail

This weeks Daily Mail and Ed Miliband brouhaha highlights the long running failings of the Daily Mails attitude towards journalism and the reporting of news.

Many years ago (decades) I once read the Daily Mail, but unfortunately my need for true knowledge and news was scuppered by the Mails journey away from news reporting, and instead towards an extreme form of manipulative politics, bad science reporting and a dumbing down of content to appease gossip and extremism. This change applies far more to it's online Mail persona than the paper one and in some respects the elderly generation who don't use the internet are being conned, because they don't see the exploitative images and articles published online.

I don't regularly read any national newspaper today, there is no point. I have direct access to opinions around the world and I don't need a jounalists opinion on climate science or renewable energy or on other issues.

The Mail can never be forgiven for misrepresenting climate science and environmental issues in it's journey to attract American readership and a fawning UK readership.

I remember reading in the mail a number of years ago about a new 'green' fridge technology, the article was completely neutral and received no comments. A few months ago the Mail reported on the same technology, this time a deep seated political rant was present in the article and like many 'online' articles it attracted extremist comments from American political sources.

One way of judging the Mail is by doing a quick search of climate science using Google, the following list of online Daily Mail headlines appeared on 04/10/13:

  • World temperatures have barely risen in the past 15 years.
  • MIT scientist ridicules IPCC climate change report, calls findings 'hilarious incoherence'
  • The poster boys of climate change thrive in the icy Arctic: Polar bears defy concerns about their extinction
  • It's not as bad as we thought - but global warming is still a disaster, warn UN experts
  • Climate change models may not have been accurate after all as study finds most widely overestimated global warming

The summation of those headlines is a basic indicator of the political stance The Daily Mail takes on climate science and climate change. It isn't one based on reporting facts that paint the true picture, it's one based on having a political view and then reporting a story to fit that political view. This of course results in misrepresenting the true picture.

Even if the Mail wishes to attract a certain audience with articles about celebs, it doesn't excuse the political campaign against climate science and renewable energy, or using numerous people in this nation as scape goats for political purposes.

No comments: